Promotional products still hold a strong sway in marketing. The promotional products association international (PPAI) pegged its value at 23.3 Billion in 2019. That’s against the tide of technology-driven digital marketing. Ironically, tech promotional products are all the rage now. And promotional products NZ have all the ones that work best for businesses.
New Zealand’s economy has taken a hit due to the pandemic. The GDP growth rate has slipped to -1% (Dec. 2020). There are now signs in 2021 that the economy is getting back on its feet. Businesses are picking up the pieces or starting from scratch. They need to register good growth and fast to turn the tide. A budget-friendly marketing strategy goes a long way in achieving it.
With 9 out of 10 receivers of promotional products reporting that they remember the brand and logo, it is the ideal solution. Making them tech-based will further draw the consumer’s attention due to the reliance on tech products in present times. And there’s no lack of such products’ vendors in NZ.
The types of tech promotional products NZ businesses can opt for are:
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Power Banks
Portable power banks are a godsend in present times. There’s no need for battery anxiety when the phone can charge anywhere and anytime.
They are a symbol of reliability and reassurance, something your brand will gain when it hands out these with your logo on them.
UV Sanitizers
Hand sanitizers are the most common product used to achieve the cleanse. The other is to zap them with UV rays, which are fatal to the virus.
Small, portable UV sanitizers do just that. Any daily use objects small enough to fit inside one can be cleaned in a few moments. And one with your brand’s logo on it will kill the virus while spreading your brand’s image.
Smart Tags
Misplacing everyday objects is commonplace but also a loss. If they also happen to contain sensitive personal data, then the stress is overwhelming.
Smart tags prevent that by reminding the person (via an alarm/buzz) when they go too far from their tagged possession. Reivers of this gift will not stray far from your brand if they contain its logo on them due to the thoughtfulness behind the gesture.
Screen Cleaning Kit
Personal gadget screens are dust and fingerprint magnets. Over time, they diminish the viewing quality and experience. And they are not easy to get rid of without the right equipment.
A screen cleaning kit contains the liquid and microfiber cloth that can get the job done. They are inexpensive, and users will cherish your brand for having given it as a gift.
Card Readers and Thumb Drives
Many old devices, and some new ones too, can’t use a memory card. They do have USB ports, which can read them via a card reader adapter. Those desperate to transfer data using it will cherish your brand’s logo on it for getting it.
The same goes for thumb drives. While cloud storage might be the rage, they are still the go-to device for fast, on-site data storage and transfer.
NZ is an apt place for growing one’s business. Promotional products NZ offer the most effective means to utilize the country’s growth potential fully. Going tech-based is the icing on that cake.